We carry out made-to-measure studies for those of our clients who need to :
Solve a problem within their own business operation
Understand what is to be gained, in the short, medium or long term, from entering a new market sector
Appreciate the likely consequences of major changes in their competitive environment
Define a marketing strategy in the context of the specific demands and constraints of a particular market area
…
We have provided the answers to a wide variety of themes:
The current and future market potential for a food or beverage product in the OOH market
The potential consumer reaction to a new restaurant concept
Assessment of the most suitable energy sources for specific types of kitchen equipment
The factors influencing the likely acceptance of a new range of food products in the social foodservice market
The purchasing behaviour of operators in the commercial foodservice market
Analysis of foodservice facilities at specific transport locations
Strengths and weaknesses of the foodservice distribution channels for a range of food products
The potential in a number of European countries for a new range of snack products
Attitudes of social foodservice operators to changes in hygiene regulations
Assessment of meal preparation methods in school catering
Consumer attitudes and expectations from vending machines
The market for french fries in various segments of the foodservice market across 5 countries
Prospects for a new alcohol-free beverage in the bistro market
The competitive situation for foodservice operations on ferries
The impact of the 35 hour week on French restaurants
The effect of oil tanker spillages in 2003 on consumption of seafood
Changes in the competitive situation of leading contract caterers at a world level
The potential for entering the motorway foodservice market in selected European countries
GIRA FOODSERVICE 
